TY - JOUR
T1 - Using an interactive donation box to promote donations to charities
AU - Kim, Luke
AU - Yang, Joonhyuk
AU - Kang, Aeri
AU - Shin, Chung
AU - Yeo, Woon Seung
PY - 2009
Y1 - 2009
N2 - The aim of the study is to improve the traditional ways of soliciting donation funds via encouraging contributors through interactive donation box. One of the most frequent ways of raising funds is just soliciting people for money, and it sometimes makes people annoying and imposes a heavy burden. Furthermore, it is noticed that there have been not so many ways for collecting contributions up to now. Therefore, it is easily justified that the improvement of raising donation method could enhance the donation environment and culture. This study suggests an interactive donation box using visual incentives and donation feedback. An experiment was performed to show the effectiveness of the interactive donations box by comparing a conventional donation box and the interactive donation box. The results show the interactive donation box draws more donators by stimulates their selfish motive. There would be many applications that the study could be implemented, such as culture heritage, relief, public goods, and funding for nature.
AB - The aim of the study is to improve the traditional ways of soliciting donation funds via encouraging contributors through interactive donation box. One of the most frequent ways of raising funds is just soliciting people for money, and it sometimes makes people annoying and imposes a heavy burden. Furthermore, it is noticed that there have been not so many ways for collecting contributions up to now. Therefore, it is easily justified that the improvement of raising donation method could enhance the donation environment and culture. This study suggests an interactive donation box using visual incentives and donation feedback. An experiment was performed to show the effectiveness of the interactive donations box by comparing a conventional donation box and the interactive donation box. The results show the interactive donation box draws more donators by stimulates their selfish motive. There would be many applications that the study could be implemented, such as culture heritage, relief, public goods, and funding for nature.
KW - Donation Motive
KW - Interactive Donation
UR - https://www.scopus.com/pages/publications/80051516696
U2 - 10.18848/1833-1882/cgp/v04i02/52835
DO - 10.18848/1833-1882/cgp/v04i02/52835
M3 - Article
AN - SCOPUS:80051516696
SN - 1833-1882
VL - 4
SP - 31
EP - 45
JO - International Journal of Interdisciplinary Social Sciences
JF - International Journal of Interdisciplinary Social Sciences
IS - 2
ER -