The life of a model: Commentary on “how the LC4MP became the DHCCST”

Jacob T. Fisher; Richard Huskey; Justin Robert Keene; René Weber

doi:10.4324/9781351235587-35

The life of a model: Commentary on “how the LC4MP became the DHCCST”

Jacob T. Fisher, Richard Huskey, Justin Robert Keene, René Weber

Division of Communication & Media

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

3 Scopus citations

Abstract

The Limited Capacity Model of Motivated Mediated Message Processing (LC4MP) is a prominent model for investigating how human biological systems engage with and process messages. This chapter is a commentary on the LC4MP discussion by Lang and provides an engaging overview of the foundation and development of the LC4MP. Lang discusses her motivation for abandoning the LC4MP in favor of the Dynamic Human Centered Communication Systems Theory (DHCCST) and suggests that a recently published review and update of the LC4MP misrepresent the model’s assumptions and predictions. This chapter briefly responds to Lang’s arguments, highlighting the continued utility of the LC4MP for investigating human communication behavior.

Original language	English
Title of host publication	The Handbook of Communication Science and Biology
Publisher	Taylor and Francis
Pages	409-415
Number of pages	7
ISBN (Electronic)	9781351235570
ISBN (Print)	9780815376712
DOIs	https://doi.org/10.4324/9781351235587-35
State	Published - 1 Jan 2020

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© 2020 International Communication Association.

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The life of a model: Commentary on “how the LC4MP became the DHCCST”

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