TY - JOUR
T1 - The influences of sustainability management at institutional foodservice on store image and behavioral intention
AU - Ahn, Jiyoon
AU - Seo, Sunhee
N1 - Publisher Copyright:
© 2015 The Korean Nutrition Society.
PY - 2015/4/1
Y1 - 2015/4/1
N2 - Purpose: The purpose of this study was to determine the influence of sustainability management in institutional foodservice on store image and behavioral intention (revisit intention, word of mouth, willingness to pay a premium). Methods: Based on a total of 371 samples obtained from the empirical research, this study reviewed the reliability and fitness of the model. Results: According to results of exploratory factor analysis, sustainability management derived three factors, economic value, socially responsible, and environmentally sound. The structural equation modeling showed that social responsibility in sustainability management had a significant positive effect on store image and behavioral intention. In addition, customer's perceived store image in foodservice had a significant positive effect on behavioral intention. The relationship between sustainability management and behavioral intention was found to be a partially significant effect. Conclusion: The results of this study revealed the importance of sustainability management of foodservice to improve store image and behavioral intention.
AB - Purpose: The purpose of this study was to determine the influence of sustainability management in institutional foodservice on store image and behavioral intention (revisit intention, word of mouth, willingness to pay a premium). Methods: Based on a total of 371 samples obtained from the empirical research, this study reviewed the reliability and fitness of the model. Results: According to results of exploratory factor analysis, sustainability management derived three factors, economic value, socially responsible, and environmentally sound. The structural equation modeling showed that social responsibility in sustainability management had a significant positive effect on store image and behavioral intention. In addition, customer's perceived store image in foodservice had a significant positive effect on behavioral intention. The relationship between sustainability management and behavioral intention was found to be a partially significant effect. Conclusion: The results of this study revealed the importance of sustainability management of foodservice to improve store image and behavioral intention.
KW - Behavioral intention
KW - Institutional foodservice
KW - Store image
KW - Sustainability management
UR - http://www.scopus.com/inward/record.url?scp=84928889484&partnerID=8YFLogxK
U2 - 10.4163/jnh.2015.48.2.199
DO - 10.4163/jnh.2015.48.2.199
M3 - Article
AN - SCOPUS:84928889484
VL - 48
SP - 199
EP - 210
JO - Journal of Nutrition and Health
JF - Journal of Nutrition and Health
SN - 2288-3886
IS - 2
ER -
