TY - JOUR
T1 - Mutual benefits for buying and supplying firms
T2 - The role of technology routinisation
AU - Pae, Jae Hyeon
N1 - Publisher Copyright:
Copyright © 2017 Inderscience Enterprises Ltd.
PY - 2017
Y1 - 2017
N2 - Companies often introduce new business technologies into their corporate environment with the aim of improving their competitive advantages. To this end, this study sets out to identify the factors that play a tangible role in facilitating the routinisation of procured business technologies. In this context, we not only examine the roles of technology and organisational culture in routinisation, but also assess the impact of industrial market interactions between the technology-supplying firm and the buying firm on the level of routinisation. More importantly, we focus on the impact of routinisation in creating mutual benefits for the technology buying and the supplying firms. Using business-to-business market data, we empirically validate that the buying firm's corporate culture, perceived technology attributes, environmental turbulence, and the supplying firm's service orientation are critical in increasing the routinisation level of business technologies, which in turn helps to create/sustain mutual advantages for both parties.
AB - Companies often introduce new business technologies into their corporate environment with the aim of improving their competitive advantages. To this end, this study sets out to identify the factors that play a tangible role in facilitating the routinisation of procured business technologies. In this context, we not only examine the roles of technology and organisational culture in routinisation, but also assess the impact of industrial market interactions between the technology-supplying firm and the buying firm on the level of routinisation. More importantly, we focus on the impact of routinisation in creating mutual benefits for the technology buying and the supplying firms. Using business-to-business market data, we empirically validate that the buying firm's corporate culture, perceived technology attributes, environmental turbulence, and the supplying firm's service orientation are critical in increasing the routinisation level of business technologies, which in turn helps to create/sustain mutual advantages for both parties.
KW - Benefits for buying firms
KW - Benefits for supplying firms
KW - Corporate culture
KW - Environmental turbulence
KW - Technology routinisation
UR - http://www.scopus.com/inward/record.url?scp=85031304534&partnerID=8YFLogxK
U2 - 10.1504/IJBIR.2017.087091
DO - 10.1504/IJBIR.2017.087091
M3 - Article
AN - SCOPUS:85031304534
SN - 1751-0252
VL - 14
SP - 327
EP - 344
JO - International Journal of Business Innovation and Research
JF - International Journal of Business Innovation and Research
IS - 3
ER -