Abstract
An emotional design that measures human emotion for new product has been emerging in several fields. The most pervasive method of measuring the human emotion is evaluating the users’ emotions with the questionnaire including the most common emotional vocabularies. The objective of this study is evaluating the level of user’s emotion with three different questionnaires in sentence length and expression styles. In order to achieve the study objective, the main page of best award winning website from the FWA (Favourite Website Awards), an industry recognized internet award program, was selected for evaluating the human emotion. This study found that different question style has no significant effect on human emotion evaluation. The findings from this study are a lot different from the research reported in the literature outside the Korea. This implies that additional research might be necessary by adopting different target participants or investigating the characteristics of the survey respondents.
Original language | English |
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Title of host publication | Advanced Multimedia and Ubiquitous Engineering - FutureTech and MUE |
Editors | Hai Jin, Young-Sik Jeong, Muhammad Khurram Khan, James J. Park |
Publisher | Springer Verlag |
Pages | 707-711 |
Number of pages | 5 |
ISBN (Print) | 9789811015359 |
DOIs | |
State | Published - 2016 |
Event | 11th International Conference on Future Information Technology, FutureTech 2016 - Beijing, China Duration: 20 Apr 2016 → 22 Apr 2016 |
Publication series
Name | Lecture Notes in Electrical Engineering |
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Volume | 393 |
ISSN (Print) | 1876-1100 |
ISSN (Electronic) | 1876-1119 |
Conference
Conference | 11th International Conference on Future Information Technology, FutureTech 2016 |
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Country/Territory | China |
City | Beijing |
Period | 20/04/16 → 22/04/16 |
Bibliographical note
Funding Information:This work was supported by Design Innovation Capability Development Program (No. 10054099), funded by the Ministry of Trade, Industry and Energy (MOTIE).
Publisher Copyright:
© Springer Science+Business Media Singapore 2016.
Keywords
- Question style
- User’s emotion
- User’s sensibility