A study on the evaluation of fashion design based on big data text analysis -focus on semantic network analysis of design elements and emotional terms

Hyosun An, Minjung Park

Research output: Contribution to journalArticlepeer-review

10 Scopus citations


This study derives evaluation terms by analyzing the semantic relationship between design elements and sentiment terms in regards to fashion design. As for research methods, a total of 38,225 texts from Daum and Naver Blogs from November 2015 to October 2016 were collected to analyze the parts, frequency, centrality and semantic networks of the terms. As a result, design elements were derived in the form of a noun while fashion image and user's emotional responses were derived in the form of adjectives. The study selected 15 noun terms and 52 adjective terms as evaluation terms for men's striped shirts. The results of semantic network analysis also showed that the main contents of the users of men's striped shirts were derived as characteristics of expression, daily wear, formation, and function. In addition, design elements such as pattern, color, coordination, style, and fit were classified with evaluation results such as wide, bright, trendy, casual, and slim.

Original languageUndefined/Unknown
Pages (from-to)428-437
Number of pages10
JournalJournal of the Korean Society of Clothing and Textiles
Issue number3
StatePublished - 1 Jun 2018

Bibliographical note

Publisher Copyright:
© 2018, The Korean Society of Clothing and Textiles.


  • Design elements
  • Evaluation terms
  • Fashion design
  • Semantic network analysis

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