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Dive into the research topics where Jong Kuk Lee is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Research output
- 17 Article
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Interplay Between Technology and Market Resources and Its Impact on Post-Acquisition Technological Inventions
Lee, J., Kim, N. & Su, L., 2025, (Accepted/In press) In: Australasian Marketing Journal. 14413582251345560.Research output: Contribution to journal › Article › peer-review
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Licensing early-versus late-stage technologies: The licensee perspective
Song, S. & Lee, J., Feb 2023, In: Technology in Society. 72, 102199.Research output: Contribution to journal › Article › peer-review
3 Scopus citations -
The Effects of Price Rank on Clicks and Conversions in Product List Advertising on Online Retail Platforms
Zhuang, M., Fang, E., Lee, J. & Li, X., Dec 2021, In: Information Systems Research. 32, 4, p. 1412-1430 19 p.Research output: Contribution to journal › Article › peer-review
14 Scopus citations -
Spatial heterogeneity of country-of-origin effects within a country: analysis of online review ratings in the US car market
Kim, M., Kim, S. & Lee, J., 1 Jun 2018, In: Marketing Letters. 29, 2, p. 189-205 17 p.Research output: Contribution to journal › Article › peer-review
9 Scopus citations -
The contingency value of the partner firm's customer assets in a business-to-business relationship
Oh, Y., Lee, J. & Kim, N., Aug 2018, In: Industrial Marketing Management. 73, p. 47-58 12 p.Research output: Contribution to journal › Article › peer-review
11 Scopus citations